Allure Bridals: The Artistry Behind Every Wedding Gown

Allure Bridals: The Artistry Behind Every Wedding Gown

Here at Dora Grace, we’re big fans of all the fabulous designers featured here. However, there’s a special place in our hearts for Allure Bridals! Today, let's dive into the enchanting world of Allure Bridals, where every wedding gown tells a unique story of elegance, craftsmanship, and above all, love. 

The story of Allure Bridals is as captivating as the gowns themselves. It all began with the Crum family, who transformed their humble family-owned fabric store into the Bridal Collection, a renowned bridal salon serving Tennessee brides for many years. Under the visionary leadership of CEO Kelly Crum, the brand expanded rapidly, evolving from a fabric store to a thriving wholesale bridal collection by the year 2000.



Driven by a passion for beautifully detailed and well-constructed dresses, Allure Bridals emerged onto the scene, swiftly gaining recognition for its exceptional designs. The brand's rise to prominence was marked by numerous accolades, including awards for being one of the "Fastest Growing Top 100 Private Companies" and "Top 100 Private Companies" in the Mid-South. With over two decades of success in the bridal industry, Allure Bridals continues to set the standard for excellence in bridal and formalwear.



One of the hallmarks of Allure Bridals is its diverse range of collections, each catering to the unique style and preferences of every bride. From the timeless elegance of Allure Bridals and Allure Couture to the romantic allure of Allure Romance, there is a gown for every bride's dream wedding. We’re honored to feature gowns from the Allure Couture collection here at Dora Grace! 



As we immerse ourselves in the world of Allure Bridals, it's clear that every gown is more than just a piece of clothing - it's a work of art, meticulously crafted to celebrate the love and joy of the bride. So whether you envision yourself as a modern-day princess or a bohemian beauty, there's a gown waiting to fulfill your bridal dreams!



Ready to find your perfect Allure Bridals wedding dress? Look no further than Dora Grace Bridal, where our expert stylists are here to help you find the gown of your dreams. Schedule your appointment today and let the magic begin!